SERP Consultancy Blog

Posts under ‘Pay Per Click Search Marketing’ Category


Pay-per-click Campaign: An Inseparable Part of Digital Marketing

In the modern world of digital marketing where everything is getting digitised and the marketing strategies are both devised and manoeuvred over internet using various social networking platforms and other websites, pay-per-click (also known as PPC) is indispensable to the modern marketers. It is basically a unique advertising approach where the advertiser is bound to [...]

Date: April 22, 2019 | Filed under Pay Per Click Search Marketing | No Comments »

5 Easy Ways to do PPC Keyword Research in 2019

PPC Stands for Pay Per Click. It is a form of paid advertising where money is spent only when a user clicks on the ad. When done correctly, it can be an effective form of marketing with a high ROI (Return on Investment). It can help us get a decent amount of traffic at a [...]

Date: April 2, 2019 | Filed under Pay Per Click Search Marketing | Comments Off

Google Premier Partner – A New Feather in Our Cap

After years of hard work, we, SERP Consultancy, are now pleased to announce that we have now finally become a Google AdWords Premier Partner. This is the highest rank that one can achieve at a Google AdWords Partner Program. We were already an AdWords certified partner since 2012, and now Google approves that we qualify [...]

Date: February 9, 2017 | Filed under Pay Per Click Search Marketing | Comments Off

Top 5 Tips to Enhance Your Google AdWords PPC Campaign

Are you among those who have spent hours lamenting over their local ad campaigns? Have you struggled a lot to understand why your local PPC campaigns aren’t delivering you the ROI that you had hoped? Well, there are actually many reasons that can make your PPC campaign a mess. Sometimes, it can be a cumbersome endeavour [...]

Date: November 9, 2016 | Filed under Internet Marketing, Pay Per Click Search Marketing | Comments Off

Google Geo Targeting – Things You Must Know

If the scope of your business is limited to one or more specific geographic areas then you would probably like to target some particular areas through the location targeting option available in Google AdWords.  But fail to understand this important feature available in AdWords you risk the success of your entire local advertising campaign. In [...]

Date: August 30, 2011 | Filed under Google, Pay Per Click Search Marketing | 2 Comments »

PPC – Cost effective Online Promotion!

At the present hour, there cannot be a better place than internet to advertise and promote a business. A well designed website goes a long way in establishing brand identity and creating global promotion. From mailers, article marketing, to social media – internet has opened up a whole new world of advertising and PPC is [...]

Date: January 12, 2011 | Filed under Internet Marketing, Pay Per Click Search Marketing | Comments Off

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