SERP Consultancy Blog

Posts under ‘Link Building’ Category


Penguin 4.0: Ways in Which This Could Affect the SERP Rankings

  What Exactly Is Google Penguin And How Does It Work? For professionals whose work lies in the field of SEO, the name “Google Penguin” sparks no questioning look. But an introduction is necessary for the uninitiated. It is an algorithm that had been designed with the aim to deter the practice of link spamming. [...]

Date: January 31, 2017 | Filed under Link Building | Comments Off

The Link Building Mantra after Google’s Rank Algorithm Update

Google officially announced a rank algorithm update on 24th April, 2012 which is popularly known as Google Penguin Update. Though I have not found any official reference about the name “Penguin” but anyway, the name not sounds too bad . The algorithm change has affected approx 3% of the English searched results as declared in [...]

Date: June 1, 2012 | Filed under Internet Marketing, Link Building, Organic SEO | 2 Comments »

Does Google recognise “nofollow” links?

First of all, in short the answer is “Yes, Google recognises nofollow links and can pass trust vote”!Now let me give a short introduction about nofollow links for those who are new to it. Nofollow is a link attribute used to instruct search engine crawlers to not follow that link. By default, search engines follow [...]

Date: September 16, 2011 | Filed under Google, Link Building | 2 Comments »

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