Facebook is a quality marketing tool in itself and it also has many built-in tools that offer help for business pages and advertisers. These tools are typically very detailed and robust which can result in you discovering a small range of third-party tools that you may need for your business’ marketing purposes. However, there are some extremely efficient and helpful Facebook tools that can help further your Facebook marketing campaign where there are many aspects such as insights, advertising, contests and more.
Therefore let us take a look at the top Facebook marketing tools to use for your business:
- EdgeRank checker
This tool is owned by Social Bakers and is a highly preferred social media research site. What you get using EdgeRank Checker is a complete overview and analysis of a Facebook page with some really neat and easy to read charts and graphs for their free score and some extra advantages like page recommendations and key metrics from their paid plans.
- Facebook Page Barometer
Facebook Page Barometer is a very in detail and thorough Facebook marketing tool. It allows you to learn about the health of your Facebook page and allows you to see how it stacks up to pages of a similar size and scale. Information that it provides consists of statistics on engagement, feedback, reach, virility and so much more. It compares all the statistics to the results of other pages with similar a number of fans.
- Fanpage Karma
Fanpage Karma is another Facebook analytical tool that is capable of showing an overview and score for your page. The most appreciated feature is that users of this tool get extremely detailed information on the analysis if they want the analysis of one particular page. Fanpage Karma allows you to unlock a full report once and the full report detail consists of details about page content, fan engagement, benchmarking, timing, tagging and so much more.
Connecting to Pagemodo allows you to create custom Facebook tabs, design a cover image, design and visual posts, run contests and even schedule posts and find content. Their tool for creating covers is similar to what you may find in the famous design tool known as Canva.
ShortStack is a very comprehensive Facebook campaign tool whose main aim is to make it convenient to add any sort of campaign to your page. The campaign options are numerous. An attractive feature of this tool is that they offer templates to start from, but you can also build a campaign from scratch and use an intuitive visual editor. Using ShortStack you can push a campaign live in just minutes and to avail advanced options with your campaign you will need to upgrade to their paid plan.
Likealyzer is a tool that reviews Facebook pages and produces an overall score and recommendations on where to get better. All of this is possible by just entering a Facebook page URL and the tool will give out blocks of easy-to-read data and advice on the health of your Facebook page.
- Agora Pulse
Agora Pulse is a Facebook and Twitter dashboard that shows you an overview of all the activities on your page and allows you to schedule and initiate campaigns right from the dashboard. Its most attractive feature is that it can support all kinds of campaigns including photo contests, instant wins, personality test, sweepstakes, fan votes, coupons, quizzes etc.
There are several Facebook tools are there in the market but can fit the bill. And to achieve that ideal suitability you must figure out what you wish to accomplish with your Facebook marketing. Once you have done that, you start out on a growth journey.